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White paper: Harnessing the power of location intelligence to transform customer experiences

19 December 2024, Thursday | By: Adam Powell
30 min read
White paper: Harnessing the power of location intelligence to transform customer experiences
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About Adam Powell

Adam Powell is the Subject Matter Expert for Location Intelligence at Adsquare, based in London. With extensive expertise in leveraging location data for smarter media strategies, Adam plays a key role in enabling Adsquare to provide innovative solutions that help brands and agencies unlock the full potential of location intelligence, driving impactful data-driven campaigns.

Discover how location intelligence bridges the gap between digital and physical worlds to deliver personalised, seamless customer experiences. By harnessing geospatial data, brands can drive engagement, loyalty, and measurable results while staying ahead of evolving consumer expectations.

What’s inside:

  • Insights into how location intelligence enhances customer experiences by connecting online and offline interactions.

  • Real-time, personalised engagement strategies that support every stage of the consumer journey.

  • The benefits of omnichannel approaches powered by geospatial data.

  • Measurable outcomes like increased foot traffic, higher ROI, and improved conversion rates.

  • Scalable solutions to overcome challenges such as data privacy and integration.

Avatar photo

About Adam Powell

Adam Powell is the Subject Matter Expert for Location Intelligence at Adsquare, based in London. With extensive expertise in leveraging location data for smarter media strategies, Adam plays a key role in enabling Adsquare to provide innovative solutions that help brands and agencies unlock the full potential of location intelligence, driving impactful data-driven campaigns.